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where new, niche and next-gen beauty comes home in SA.

where new, niche and next-gen

beauty comes home in sa

Gentle Shampoo

  • straål-out
  • haircare

R185,00 incl VAT

The world’s biggest haircare brand on TikTok, now at straål.

Per the founder: “We want to create really beautiful products for the gen Z and millennial audiences at an accessible price point that ticks all the boxes: sulphate-free, paraben-free, cruelty-free, vegan and 100 per cent recyclable.”

VICTIM OF ITS OWN SUCCESS

A shampoo for gentle care.

MONDAY haircare is free-from: SLS, parabens, MIT/CMIT, DMDN Hydation.

MONDAY haircare is: Dermatologically tested, vegan and PH balanced.
There are no particular indications for this shampoo.
  • Wet hair thoroughly
  • Use two R5 coin size squeezes to lather into wet hair
  • Avoid the eyes and lips
  • Lather well
  • Rinse thoroughly with water
  • Follow with your chosen conditioner
  • Coconut oil to hydrate and add shine
  • Shea butter to nourish and soften
  • Vitamin E to support hair and scalp health
The MONDAY range contains silicones, fragrance, and alcohol in the form of Cetearyl & Benzyl.Contains silicones.

Contains EDTA and phenoxyethanol

This product is SLS free, however, the tag is not applicable to conditioners as most conditioners are SLS free.

Did you know: It’s normal for some brands to change their ingredient composition based on the geographic market it’s sold in. This brand’s ingredients differ depending on where it’s sold, but straål double-checks these things and have made sure our ingredient list is accurate for our #straålsociety to make an informed shopping decision. All the more important to shop from platforms who put in the effort–that’s what we do at straål :)
Aqua/ Water/ Eau, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Sodium Cocoyl Isethionate, Sodium Chloride, Acrylates Copolymer, Phenoxyethanol, Cocamide Mipa, Sodium Citrate, Sodium Lauroyl Sarcosinate, Sodium Benzoate, Parfum (Fragrance), Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Coco-Glucoside, Cocos Nucifera (Coconut) Oil, Glyceryl Oleate, Citric Acid, Polyquaternium-7, Benzyl Alcohol, Polyquaternium-11, Butyrospermum Parkii (Shea) Butter, Ethylhexylglycerin, Styrene/Acrylates Copolymer, Hydrolyzed Rice Protein, Hexyl Cinnamal, Tocopheryl Acetate, Linalool, Butylene Glycol, Sodium Acetate, Isopropyl Alcohol, Tocopherol.

Please note that ingredient lists are sometimes subject to change from the manufacturer (especially when brands are making improvements!). We do our best at straål to keep the lists current. We cannot be held liable for changes between batches or changes without notice.

Please note that the MONDAY range’s ingredients differ depending on the geographic region. These ingredients are accurate to our market at the time of publishing.
Developed in New Zealand 🇳🇿 [Made in China]
We tried it. We loved it. We checked the ingredients. We approved it.
#thestraålduo
team insight

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Glycerin

Also called Glycerol. It is a skin-identical ingredient used as a humectant. 

An organic compound used as a hair and skin humectant (draws in moisture), as a skin protectant, as a denaturant (removes alcohol from alcohol), as a skin and hair emollient (retains moisture), as a solvent (helps other ingredients dissolve in a solution), for oral care, and to decrease viscosity (thickness).
 
Benefits: Denaturant, Hair conditioning, Humectant, Oral care agent, Skin conditioning, Skin protectant, Solvent, Viscosity agent

Frequency: This ingredient is used frequently in cosmetics.

CATEGORY: HUMECTANT

CATEGORY:

OTHER

STRAÅLTHROUGH INFORMED SHOPPING®

Why choose LEBON?  

Built by straålcompare®. The selection is made up of toothpastes with similar characteristics, value propositions or price points. This is part of our straålthrough® transparency initiative–we encourage our straålfriends to pick the products they love ♡ 

Want the same tool for your shop? Contact us to build it for you.

LEBON SWEET MINT AND STRONG MINT

R2 per ML (size is 80ML)

Certified Organic Ingredients by Ecocert.

Vegan-friendly

Aluminium tube

Contains Calcium Carbonate as colourant.

LEBON is a fluoride-free oral care range (for those who prefer to shop fluoride-free).

LEBON is sulphate (SLS)-, triclosan-, plastic- and titanium dioxide free (for those who prefer to shop these characteristics).

Sold at straal.shop

CURAPROX BE YOU [most flavours]

R3.75 per ML (based on 60ML at R225)

No certified Organic ingredients

Vegan-friendly

Plastic tube

Contains colourants that are not Calcium/mineral based such as Reds and Yellows.

Contains Sodium Chloride (good for oral health)

Contains MICA (controversial unless sourcing disclosed) & Titanium Dioxide.

Has a texture from beads (noted as not plastic)

Both LEBON and Curaprox contain essential oils for aroma, including D-Limonene.

Curaprox contains 5 sweeteners; LEBON contains 1.

Both are free-from SLS, triclosan and plastic.

☑️ Good toothpaste albeit very sweet; more expensive than straål.

Dr. Hauschka Med Fortifying Mint Toothpaste

R2.2 per ML (based on 75ML for R165)

Not Certified Organic but both LEBON and Dr. Hauschka has similar ethos.

Not Vegan-friendly due to Propolis

Plastic or aluminium tube

Contains colour pigments from Titanium and Copper.

Contains Titanium Dioxide [disputed ingredient] although from illmenite.

Contains Alcohol (LEBON is alcohol-free).

Both LEBON and Dr. Hauschka contain essential oils, although the latter contains 4 EU allergens.

Both Dr. Hauschka and LEBON are fluoride-free. Plus other free-froms in LEBON and this are similar.

☑️ Great ingredients and similar price to LEBON albeit not appropriate for Vegans while containing Titanium Dioxide. We were unable to verify whether the tube is plastic or aluminium.

Aēsop Toothpaste

R5.16 per ML (based on 60ML for R310)

Not Certified Organic

Both Aēsop and LEBON focus on ingredients with proven safety, efficacy and sustainability.

Vegan-friendly.

Aluminium tube

Contains Calcium Carbonate as Colourant, like LEBON.

Contains Sodium Chloride (good for oral health)

Both LEBON and Aēsop contain essential oils, although Aēsop has 3 EU allergens.

Both LEBON and Aēsop specialize in exquisite ‘natural’ aromas in their toothpastes.

Both Aēsop and LEBON are fluoride-free, titanium dioxide-free, triclosan-free and SLS-free. 

☑️ Great ingredients and aroma. If high-end toothpastes with sophisticated and unique scents are your thing, try LEBON for a more affordable option. 

More comparisons soon!

Please note that straålcompare® is meant to help our straålfriends compare attributes and prices based on factual information.

When a product is marked with certain attributes, it is for informational purposes so that purchasers can make choices according to their own criteria.