Close
*NEW* Read our new post about Sol De Janeiro in South Africa HERE.
Looking for something new at straål? Want to change it up? We’ve got you covered.
Deeply hydrating, silky soft, infused with sewaeed.
660 Add to #STRAÅLBOX
Find a curation of our current #hotcakes and trending items here.
A make-up-as-skincare nourishing, dewy foundation.
45 Add to #STRAÅLBOX
Because we love Beaut, any Beaut order qualifies for a 30% savings on Power Potion if you add it to your straålbox with other Beauts. Code on Instagram!
Hand-picked for you, whether you’re buying for yourself or seeking the perfect gift for someone special, you’ll find exactly what you need among these superb brands.
at straål you can expect to find beauty-, wellness- and personal care goodies. From super niche to neo-luxe, we hope that you’ll always find something interesting, something new or a handbag staple here. Join us in doing things totally different!
We’ve always got something up our sleeves! Or sometimes, just an interesting tidbit. Thank you for being a friend.
We’ve got a friend in you!
See what our #straålsociety says about us. Send us your feedback too, we’d love to feature it.
“I LOVE it!! It’s become my favorite scent! (…)”
“Just wanted to send some praise your way. (…) I love the Salt & Stone candles! I light them to signal the end of my work day (…) Love what you guys are doing and how you do it! 💕”
“If anyone can do it — it’s you”
“I love it!! It has become my new favourite scent! (…)
“Just wanted to send some praise your way (…) I love the Salt & Stone candles! I light them to signal the end of my work day (…) Love what you guys are doing and how you do it! 💕
“If anyone can do it, it’s you.”
Our badges, designed for us. How we help you ID what you’re looking for, sans judgement. Click ’em to shop! Read more [here].
[the #straålduo recommends listening to your favourite songs while browsing this site]
[welcome]
Also called Glycerol. It is a skin-identical ingredient used as a humectant.
Frequency: This ingredient is used frequently in cosmetics.
STRAÅLTHROUGH INFORMED SHOPPING®
Why choose LEBON?
Built by straålcompare®. The selection is made up of toothpastes with similar characteristics, value propositions or price points. This is part of our straålthrough® transparency initiative–we encourage our straålfriends to pick the products they love ♡
Want the same tool for your shop? Contact us to build it for you.
R2 per ML (size is 80ML)
Certified Organic Ingredients by Ecocert.
Vegan-friendly
Aluminium tube
Contains Calcium Carbonate as colourant.
LEBON is a fluoride-free oral care range (for those who prefer to shop fluoride-free).
LEBON is sulphate (SLS)-, triclosan-, plastic- and titanium dioxide free (for those who prefer to shop these characteristics).
Sold at straal.shop
R3.75 per ML (based on 60ML at R225)
No certified Organic ingredients
Vegan-friendly
Plastic tube
Contains colourants that are not Calcium/mineral based such as Reds and Yellows.
Contains Sodium Chloride (good for oral health)
Contains MICA (controversial unless sourcing disclosed) & Titanium Dioxide.
Has a texture from beads (noted as not plastic)
Both LEBON and Curaprox contain essential oils for aroma, including D-Limonene.
Curaprox contains 5 sweeteners; LEBON contains 1.
Both are free-from SLS, triclosan and plastic.
☑️ Good toothpaste albeit very sweet; more expensive than straål.
R2.2 per ML (based on 75ML for R165)
Not Certified Organic but both LEBON and Dr. Hauschka has similar ethos.
Not Vegan-friendly due to Propolis
Plastic or aluminium tube
Contains colour pigments from Titanium and Copper.
Contains Titanium Dioxide [disputed ingredient] although from illmenite.
Contains Alcohol (LEBON is alcohol-free).
Both LEBON and Dr. Hauschka contain essential oils, although the latter contains 4 EU allergens.
Both Dr. Hauschka and LEBON are fluoride-free. Plus other free-froms in LEBON and this are similar.
☑️ Great ingredients and similar price to LEBON albeit not appropriate for Vegans while containing Titanium Dioxide. We were unable to verify whether the tube is plastic or aluminium.
R5.16 per ML (based on 60ML for R310)
Not Certified Organic
Both Aēsop and LEBON focus on ingredients with proven safety, efficacy and sustainability.
Vegan-friendly.
Aluminium tube
Contains Calcium Carbonate as Colourant, like LEBON.
Contains Sodium Chloride (good for oral health)
Both LEBON and Aēsop contain essential oils, although Aēsop has 3 EU allergens.
Both LEBON and Aēsop specialize in exquisite ‘natural’ aromas in their toothpastes.
Both Aēsop and LEBON are fluoride-free, titanium dioxide-free, triclosan-free and SLS-free.
☑️ Great ingredients and aroma. If high-end toothpastes with sophisticated and unique scents are your thing, try LEBON for a more affordable option.
Please note that straålcompare® is meant to help our straålfriends compare attributes and prices based on factual information.
When a product is marked with certain attributes, it is for informational purposes so that purchasers can make choices according to their own criteria.
