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where new, niche and next-gen

beauty comes home in sa

Vegan Hydration Shampoo

Original price was: R690,00.Current price is: R450,00. incl VAT

French + Vegan + Mild + Chic + Subtle almond scent + Loved by French celebs. Oui!

straål is proud to bring you this incredible shampoo from renowned French hairstylist Frédéric Birault. Based in Paris, he developed this incredible, highly acclaimed range that is simple, easy-to-use and ultra-gentle (we’ve never seen such simple, beautiful ingredients in haircare!). Plus, this shampoo comes in a glass bottle to make it more sustainable–now that’s certified cool by straål®


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A mild sulphate-free and MIT/CMIT-free shampoo designed to cleanse without stripping and to boost hydration.
  • Pump a few pumps of shampoo in your hands and massage into your scalp when hair is sufficiently wet.
  • Wet hair a little bit more during the massage if needed–this shampoo isn’t super foamy because it has no harsh ingredients or common foaming agents like sodium laureth sulfate (SLES), sodium lauryl sulfate (sometimes referred to as sodium dodecyl sulfate or SLS) in.
  • For a more revitalisIng cleanse, pair with the Stimulating Scalp Brush.
  • Rinse thoroughly.
  • For very dry or thick hair, follow with the Vegan Hydration Mask.
  • Try the Vegan Detox Shampoo or stick if you have very oily hair or hair that “just doesn’t feel clean enough”.
A very simple, plant-based formulation:
  • Glycerin
  • Salt & Citric Acid
  • Mild cleansing agents Lauryl Glucoside and Sodium Cocoyl Glutamate (vegetable based, biodegradable cleansing agent)
The Cut By Fred range contains essential oils [though no synthetic fragrance like other haricare brands].
“Heaven”, but also more specifically, almonds. Cut By Fred products have a distinct non-synthetic smell which we love!
Aqua, Lauryl Glucoside, Glycerin, Sodium Cocoyl Glutamate, Sodium Cocoamphoacetate, Citric Acid, Sodium Chloride, Sodium Polyaspartate, Parfum (Fragrance), Guar Hydroxypro- Pyltrimonium Chloride, Sodium Benzoate.

Please note that ingredient lists are sometimes subject to change from the manufacturer (especially when brands are making improvements!). We do our best at straål to keep the lists current. We cannot be held liable for changes between batches or changes without notice.
We discovered this brand in Paris and immediately fell in love with not only the ethos & ingredients, but he colours and the scents. This particular shampoo will have you longing for a "pain aux amandes".
#thestraålduo
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