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*NEW* Read our new post about Sol De Janeiro in South Africa HERE.
Get the full scoop on the latest South African beauty industry news and insights.
Did you know about the Sol De Janeiro South Africa launch controversy? We investigated. Read more HERE
Looking for something new at straål? Want to change it up? We’ve got you covered.
Find a curation of our current #hotcakes and trending items here.
Because we love Beaut, any Beaut order qualifies for a 30% savings on Power Potion if you add it to your straålbox with other Beauts. Code on Instagram!
Try it. Travel with it. Gift it. Love it. Meet the Beaut'jies: a mini/discovery set
Hand-picked for you, whether you’re buying for yourself or seeking the perfect gift for someone special, you’ll find exactly what you need among these superb brands.
what makes straålat straål you can expect to find beauty-, wellness- and personal care goodies. From super niche to neo-luxe, we hope that you’ll always find something interesting, something new or a handbag staple here. Join us in doing things totally different!
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See what our #straålsociety says about us. Send us your feedback too, we’d love to feature it.
“I LOVE it!! It’s become my favorite scent! (…)”
“Just wanted to send some praise your way. (…) I love the Salt & Stone candles! I light them to signal the end of my work day (…) Love what you guys are doing and how you do it! 
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“If anyone can do it — it’s you”
“I love it!! It has become my new favourite scent! (…)
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![Not your usual roses for Valentine’s 🌹
Shop the whole Black Rose & Oud range available as a candle, hand cream, deodorant, body wash and lotion on straål.
Or try the LEBON Sweet Extravagance Rose and Mint toothpaste for an extra delightful morning 🪥
Our rose latté recipe (we used to have the iconic Rose latté at @wildandthemoon in Paris):
1) Add rose extract, beetroot powder and flavour-less Magnesium powder to any milk of choice.
[We used @bioteenhealth Relaxify that combines Inositol, Taurine, L-Theanine, GABA and Tastefree™️Magnesium]
2) If you’re adding the Rose & Magnesium milk to coffee, make an espresso as usual. Simply froth the milk while heating with an espresso machine or similar tool. Add to espresso like you would cappuccino or for a sans-coffee version, simply consume as is. You can also add the frothy Rose Mag Milk to Matcha 🍵](https://scontent-ams4-1.cdninstagram.com/v/t51.71878-15/477535599_1188686732671271_2307214978437397445_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=105&ccb=1-7&_nc_sid=18de74&_nc_ohc=YkPlpqryNDkQ7kNvgFRMuYg&_nc_oc=AdiWGlwze5_jS0BidBA64qmGdLk54phiSz9SEvw9FhIeOhGVuF4jVsVyC7q2OoNKR1o&_nc_zt=23&_nc_ht=scontent-ams4-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=AX0uvfSXexTld4-cJg-uIY4&oh=00_AYC0S8aHHHFr2NtajqktXxEzV5zNGOgtZ16aLHkLAGlx9w&oe=67C7DDFB)
